I think it’s people’s interpretations and celebrations of mundane situations along with a celebration of the ordinary fused with random references that make an excellent meme. How that goes from a distressing situation for a lady who has lost a beloved pet to a ‘Show Me Love’ remix blows my mind. Tough question… I suppose it can be something really simple for example the Chanel the lost Parrot scenario. How can you spot something with meme potential? Memes of shared interests can create a community of like-minded individuals who may have felt quite isolated and alone in recent times. We’ve had a crazy couple of years which when you think of it has featured some pretty hard-hitting news events. They are quick hits of fun that can make us laugh. Why do you think memes have become so popular in recent years? Knowing your audience and giving them what they want. I think it’s often a fusion of forgotten pop culture references used to perfectly articulate situations that are happening or have happened to us all. I differentiate my content by using certain phrases and language so meme lovers can tell it’s a Hunsnet meme.ĭeep in the vaults of 00’s British pop culture. There’s also the want to publish the meme first as you can guarantee other brilliant memers are thinking the same as you. ![]() For memes to go viral you need to be quick to market so making memes in under 3 minutes has become a new talent. When something happens in the news that is unexpected or shocking there is a bank of reactions stored in my brain from old X Factor clips, Pops songs or iconic reality TV moments. Rolling in the Wheat!”įor the memes that I make they are either based on situations that happen to us all, often situations that we think have only ever happened to us or reactions to the fast-moving news landscape… For example, I recently made a meme about everyone’s Mum doing the Bev Callard workout DVD when they were young everyone went crazy realising that their childhoods were similar with Mum pushing back the furniture to do the workout with a couple of cans of smart price beans whilst munching on a Ryvita. I made a meme featuring Teresa May crossed with Adele – “We could have had all…. I also love 00’s nostalgia and pop culture and I started the account to make me and my friends live love & laugh. I’ve always been a bit of a joker with a very dry sense of humour. Why did you decide to start a meme account? ![]() I started the account in the summer of 2017 How long has your meme account been going? From writing witty captions and working with brands, to growing a community and turning their mad memery skills into a bonafide business… Hunsnet – Gareth Howells ![]() Here, we chat to the people behind social media and meme sensation accounts to find out what it really takes to be a professional meme-maker. Whether it’s Bernie’s mittens, Oprah’s gesticulation, Jackie Weaver’s iron fist or the Duke’s spoon, memays make the internet a better place. They fuel our friendships, keep our group chats glowing, make meeting strangers infinitely less awkward and pick us up when we’re feeling down.
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